Hotel Revenue Management

Bezla is certified by most hotel brands to perform hotel revenue management, eliminating the need for our hotel owners to hire external revenue managers.

Bezla’s proprietary, Provisionally Patented Hotel Revenue Management Application provides our hotel owners with a competitive edge. Unlike traditional rate shopping applications that only search either the GDS or brand sites, Bezla’s application scans the entire web, offering an in-depth view of the market and enabling our hotels to excel.

Working with a diverse range of brands and property types worldwide equips our hotel revenue managers with a broad perspective, enabling them to offer creative solutions to hotels facing complex revenue management challenges.

Bezla’s hotel revenue management experts undergo not only brand-specific training but also complete Bezla’s extensive training program. This ensures that our team possesses the expertise needed to increase net operating income and reduce marketing costs for all the hotels we represent.

We help hotels transform their pricing strategies into powerful profit engines by:

• Uncovering Daily Market Value: We identify the precise value of each day across every market segment to set optimal room rates. Leveraging advanced tools and big data analytics, we pinpoint granular pricing opportunities, detect underlying patterns, and quantify market potential. Our transaction-level analysis also identifies revenue leakage points, enabling clients to implement swift corrective actions that immediately boost revenue.

• Strategizing for Competitive Advantage: We craft tailored market strategies rooted in a comprehensive understanding of your hotel's business objectives and the competitive landscape. By closely aligning your rate-setting strategy with your overall goals, we ensure that pricing decisions effectively navigate market pressures and capture maximum revenue.

• Integrating Rate Delivery Infrastructure: Our approach includes building a robust infrastructure encompassing streamlined processes, organizational alignment, cutting-edge systems and tools, and actionable performance management practices. Recognizing that even the most sophisticated tool cannot succeed without the right team and processes, we meticulously align your hotel's marketing and operational teams with our strategic pricing solutions, ensuring swift execution and tangible results.